Our Story
New skin journey - a pragmatic approach
Skinlikekoreans.com (part of SLK Middle East) is founded by current CEO, Molly Moon, having heard the plea of Arab friends. She had just convert her life-long-used LANCOME facial cream to a Korean brand for its efficacy, and was dissatisfied with the shopping options available to her in UAE.
Molly's luggage—after her holidays in Korea—were always full with products friends requested. She longed for an online store to indulge affluent Arab women's pragmatic side. Molly, realizing this wasn't an isolated phenomenon, went on to build an online store that caters to skin-conscious, pragmatic, affluent 20-40 year-old Arabic women.
Skinlikekoreans.com became live in the Ramadan of 2020 at Dubai Internet City, UEA. We now operate 3 nations - United Arab Emirates, Kingdom of Saudi Arabia, and Spain - and deliver to 12 countries worldwide.
Our customer is a pragmatic woman, who wants to see the true value, not just a brand name. She has a sense of a resource-seeker about what's good for her skin, and although value-for-money is important to her, she is coscious enough to spend more for healthy ingredients and good causes. To her, Skinlikekoreans.com is a portal of discovery. A place for her to forget—and find—herself.
Our product offering consists of women’s skincare routines, men's grooming, and kids skin & body care touted for good ingredients and efficacy in South Korea. kinlikekoreans.com offers online community experience as well as a well-curated mix of best in Korean skincare brands.
Discover what your skin has always craved at Skinlikekoreans.com!